WB Exec Cites “Disconnect” With Critics as Batman V Superman Breaks Box Office Records
Batman v Superman: Dawn of Justice ruled the box office this weekend, both in international and domestic markets, bringing home an estimated $424.1 million worldwide. The record-breaking performance saw the film set a new domestic March opening weekend record and it also serves as the largest domestic opening for Warner Bros. ever.
With an estimated $170.1 million, Batman v Superman topped the March opening weekend record previously held by The Hunger Games at $152.5 million. Should estimates hold, and WB seems to be confident they will, this also tops the $169.1 million Harry Potter and the Deathly Hallows – Part 2 opened with in 2011, making it the largest domestic opening for the studio. This is also the largest Easter opening, topping the $147.1 million brought in by Furious 7 last year as well as the largest opening for a film based on a DC Comics property, a record previously held by The Dark Knight Rises at $160.8 million.
Heading into the weekend the swath of negative critical reviews were a major focus as the film now sits at a 29% rating on RottenTomatoes and no film with a rating lower than 63% on the site had ever opened over $150 million. Clearly Batman v Superman bucked that trend as it is now one of only five live action films to have ever grossed over $100 million on opening weekend with a RottenTomatoes rating lower than 30%. So does this say something about critics, about films with baked in audiences… or both?
WB’s Domestic Chief of Distribution weighed in: “Clearly, audiences have embraced it and we are already seeing repeat business. It’s just fun. Often, there’s a disconnect between critics and audiences.”
This comes on the heels of a report from TechTimes showing that fans are circulating petitions to remove director Zack Snyder from all future DC projects.