Star Wars Shatters Ticket Sales
“Star Wars: The Force Awakens” has established a new record, bypassing “The Hunger Games” to move the most tickets in its first day on sale, Fandango reports. It didn’t just surpass that picture, it shattered its benchmark, outselling “The Hunger Games” eight times over. Traffic to the online ticketer’s site surged to seven times more than its peak level in less than 24 hours.
There are already sellouts, particularly in Imax screenings, and to meet the demand, movie theaters are continually adding show times, the online ticketer reports.
MovieTickets.com did not release any data, but “Star Wars: The Force Awakens” is the top-selling film on its site. It represents 95% of sales over the past 24 hours.
At the time of publishing, the most recent trailer for the movie (first shown during halftime of Monday Night Football) has over 13 million views on YouTube. The current record (held by the second trailer for “The Force Awakens”) is 30.5 million views in 24 hours.
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